MUSEUMS: From classical to innovative

Something that Zagreb may be globally compared or regionally envied, is, above all its continuous museological…

The best small towns in Croatia

Tiny Croatia villages and towns you have to see Croatia is no longer a well-kept secret.…

Tamara Jokanović, Managing Director at Represent Communications: We are one contact point for the clients

Our biggest advantage right now is the fact that our clients can find all the communication…

Radojka Bošković, Client Service Director, McCann Belgrade: Communication gives meaning to both brands and people

We always try to reconcile brands in relation to their primary goals and certain other needs…

Jelena Zvekić and Daniela Bucalo, Owners of Smart Agency: We always keep up with the industry’s development

We are moving on to our next campaigns while keeping up with digital marketing trends since…

Nevena Kurtović, Managing Director of Fusion Communications: A consortium of emotion and technology

We’ve developed a variety of advanced tools intended to make communication easier than ever and it…

Aleksandra Kožul, Communication Director, Novaston Marketing Consultancy: It is necessary to invest in innovation

Technology has created more choices and opportunities in communicating with clients. Changes in consumer behaviour and…

Tanja Vasojević, Communications Director Delta Holding: Be who you really are when presenting yourself to the public

If your communication suits your core, you will never have to pretend in front of your…

Tamara Bekčić, Managing Director & Co-founder, Chapter4: Changed for Good or For the Better?

Communication is experiencing a paradigm shift, with increased levels of engagement, connectivity, activism and a higher…

Milena Avramović Bjelica, Executive Director & Co-founder, Chapter4: Evolution of Business Communication

In business communication, evolution seems to be an on-going process. It has become significantly more visible…

Aleksandra Mihajlović, Director of RIGHT PR agency: PR Under Masks

How has the pandemic changed public relations? Communication is the basis of interpersonal relationships. There is…

The goal was to boost economic cooperation

The founders of the CBC branch in Serbia talk about the reasons for the establishment of…