German National Tourist Board strengthens the image of the brand with the new campaign #GermanySimplyInspiring

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During the Tourism Fair in Berlin (ITB) German National Tourist Board has started a new campaign. Under the motto “Germany Simply Inspiring”, the Tourist Organisation of Germany will, until the end of the year, via social media and all available online channel with high frequency all around the world promote travel tips, events in Germany and tourist characteristics of all 16 provinces.

The campaign was launched in close cooperation with regional marketing organisations to give a demand for holidays in Germany an additional impulse. Lufthansa, the national German carrier, celebrated 5o years of operation. The local event was held in Belgrade where, in a joyful atmosphere, famous Zagreb-based graffiti artist Krešimir Golubić, with a help of creative guests and friends, painted the old Trabant, the symbol of former East Germany, still popular among tourists.

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