The agency campaigns were rated with the highest number of points at the national Festival of Integrated Communications KAKTUS according to the expert jury from Serbia and the region
McCann Beograd was named the Agency of the Year in Serbia at the national Festival of Integrated Communications KAKTUS. After much success at the BalCannes and Golden Drum regional advertising festivals, McCann Beograd has won this prestigious award for the fourth time in the last 5 years.
According to the jury of reputable marketing professionals from Serbia and the region, McCann Beograd had the highest number of points among 183 entries, and the awarded campaigns are “I DisOwn my Child”, “#StayClean”, and “fARytale Journey”, realized in cooperation with agencies UM Beograd and Drive.
“The Agency of the Year award helps us bring a very challenging year to an end. We are also proud of the fact that this award is being won for the fourth time in the last five years and that the professional community recognizes our work in the diverse categories in which we have been awarded. This award is also a recognition for the brands we work with, our associates and partners, as well as for the teams, which recorded successes at local and international festivals. We are pleased to achieve great results together, ”said Jelena Jazić, Managing director, McCann Beograd.
McCann Beograd operates within I&F Group, one of the leading marketing communication networks in SEE and the Nordic region. KAKTUS is a professional award given to companies, institutions and agencies for the highest quality and most professional individual and integrated campaigns in the past year. The awards are decided by an expert jury consisting of distinguished professionals from creative, PR and digital agencies from Serbia and the region.