UNIQA Group’s strategic transformation

New Managing Board of UNIQA  Serbia

UNIQA Serbia, as part of the UNIQA Group which operates in 18 countries and is the fifth insurance company in the insurance market in Central and Eastern Europe, began the process of strategic transformation on January 1, 2021.

UNIQA building

In order to create an organization with a central and primary customer orientation, with more efficient and even better service, the company’s business has been structured into three business models: Retail, Corporate & Affinity and Bank insurance.

The goal of this transformation process called UNIQA 3.0 entails the harmonization of processes in 15 countries in Central and Eastern Europe by applying a new management model.

Saša Krbavac, Chairwoman of the Executive Board of UNIQA Non-Life Insurance

UNIQA in Serbia has been further strengthened with new members of the Managing Board. Saša Krbavac, a successful manager with many years of experience in management positions, was appointed the Chairwoman of the Executive Board of UNIQA Non-Life Insurance. She was the Chairwoman of the Managing Board of UNIQA Osiguranje in Croatia for four terms, i.e. for a total of 16 years. Ms Krbavac has built her career in the field of finance, banking and insurance. She worked in the first private bank in Croatia – Trgovačka Banka – in various management positions, and in Erste & Steiermärkische Bank as the director of the Retail Sector, where she remained until 2004. After that, she joined UNIQA Osiguranje in Croatia as the Chairwoman of the Managing Board, where she remained until her appointment as the Chairwoman of the Executive Board of UNIQA Non-Life Insurance in Serbia.

Professor Vidan Marković, PhD, Chairman of the Executive Board of UNIQA Life Insurance

Professor Vidan Marković, PhD, was appointed Chairman of the Executive Board of UNIQA Life Insurance. Dr  Vidan Marković is an expert in the field of information technology and insurance. He gained his business experience in Canada and Serbia. During his impressive career, Dr Vidović worked as a university professor at the Faculty of Organizational Sciences in Belgrade and at the Faculty of Technical Sciences in Novi Sad, 11 years at DDOR Novi Sad in various management positions and as a member of the Executive Board, and for the last three years, as the CEO of the sTech Company.

The Chairwoman of the Executive Board of UNIQA Non-Life Insurance, Saša Krbavac, pointed out that the new management model and application of best international practices, ensures the implementation of the strategy and the improvement of all business processes with a central focus on clients.

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