Mars, the world leader in chocolate, chewing gum and pet food, recently appointed Predrag Milinčić as Mars Market Director for the region that includes Serbia, Montenegro, Macedonia and Albania.
In addition to the work experience he has been building in Food and Beverages industry for 15 years, Milinčić in Mars brings strong leadership, customer focus, passion for execution and drive for results. Predrag Milinčić is an experienced senior leader with a broad knowledge of Balkan and Baltic markets and he is holding MBA degree, from Sheffield University in General management. To Mars, Mr. Milinčić is coming from Coca-Cola, where he started his career in 2002. Since than, he has been holding numerous sales positions for Balkan East countries including Field Sales Manager, Sales Manager roles for Fragmented Trade including Commercial, Beer and Premium Spirits business, followed with HoReCa and Customer development sales role. In his last position, he spent a year in Latvia as Sales Director for the Baltic countries, and upon his return to Serbia he joined Mars. Over the past years, Predrag has successfully contributed to the development and implementation of a large number of strong market strategies. Through a constant focus on people’s development and motivation, which has always been his priority, Mr. Milinčić builds strong and dedicated sales teams while maintaining and developing strong partnerships with customers.