Preparations have started for the 10th edition of the Weekend Media Festival. The largest communications festival in SEE this year will be held from 21 to 24 September in the premises of the old tobacco factory in the Rovinj, under the general auspices of the Adris group.
Weekend has already hosted nearly 45,000 participants: 1,000 speakers, 35,000 media, marketing and PR professionals, 3,500 students and 5,000 accredited journalists from all over the region. The first announced are some of the top trends such as mobile advertising, native advertising, digitization, programmatic and blockchain. “The tenth anniversary means that we have done a good job, but also us and a great challenge.” said Tomo Rico, director of the WMF. “Over the past ten years, we have regularly changed, a Weekend there was better. He started as a media-marketing festival, and now the festival of business, technology and creativity.” said Nikola Vrdoljak.