Jelena Zvekić and Daniela Bucalo, Owners of Smart Agency: We always keep up with the industry’s development

We are moving on to our next campaigns while keeping up with digital marketing trends since…

Aleksandra Kožul, Communication Director, Novaston Marketing Consultancy: It is necessary to invest in innovation

Technology has created more choices and opportunities in communicating with clients. Changes in consumer behaviour and…

Tanja Vasojević, Communications Director Delta Holding: Be who you really are when presenting yourself to the public

If your communication suits your core, you will never have to pretend in front of your…

Tamara Bekčić, Managing Director & Co-founder, Chapter4: Changed for Good or For the Better?

Communication is experiencing a paradigm shift, with increased levels of engagement, connectivity, activism and a higher…

Milena Avramović Bjelica, Executive Director & Co-founder, Chapter4: Evolution of Business Communication

In business communication, evolution seems to be an on-going process. It has become significantly more visible…

Aleksandra Mihajlović, Director of RIGHT PR agency: PR Under Masks

How has the pandemic changed public relations? Communication is the basis of interpersonal relationships. There is…

Jasmina Stojanov, Owner & Managing Director of Nova Communications: Let’s restore the real meaning and importance to communications

I can tell from my experience that we need to return to the culture of communication,…