iO Partners Expands Operations into Serbia and the SEE Region

One of the leading Real Estate Firms in CEE sets even more ambitious goals.

iO Partners, JLL’s preferred partner, has opened a new office in Belgrade, Serbia. The new business, which will cover Serbia and neighbouring countries including Croatia, Slovenia and Montenegro, is iO Partners first new office opening since their new CEE structure was put into place in the summer of 2023.

The business will be overseen by Jelena Radulovic, who is joining as the firms new Managing Director. Jelena has over 20 years of real estate experience in Serbia and the region and was previously in charge of the setup and business development of several leading real estate companies in the SEE region.

I am extremely excited to be part of iO’s continued extensive network of professionals in the region as well as to innovate with a new and fresh real estate approach. We already have 10 colleagues on board, with a clear expansion plan in place, as we look to provide a full range of services across all real estate segments to our clients. The company has a strong tradition and reputation in these markets, and we are already working closely with our new colleagues in Budapest, Bucharest, Bratislava and Prague.”, said Jelena Radulovic on that occasion.

Andrew Peirson, Managing Director of iO’s Prague office, commented: “As a firm we have a long history in Serbia and its neighbouring region, where JLL was market leader for many years. It is great to finally have a business again on the ground that can service our many clients in that region. Serbia is a market that I myself thoroughly enjoyed working in, and I am really excited to work closely with Jelena and her team”.

As a location, Belgrade has been selected as a new expansion location due to both Belgrade’s strategic location within the South Eastern European region and also the huge opportunities on the ground in Serbia. The country is increasingly being seen a gateway to doing business in the region, and with a metropolitan population of 1.7 million inhabitants, Belgrade is a city that is ripe for further international investment.

Jelena Radulović

About iO Partners:

iO Partners (IOP) is a real estate services company headquartered in Vienna, providing a full suite of services in the Czechia, Hungary, Romania, Slovakia, and now in Serbia, comprising Agency, Leasing, Capital Markets, Valuation, Project and Development Services and Advisory. With a commanding presence in the Industrial and Office sectors, and the leading valuation team in the region, the company has offices in Vienna, Budapest, Bucharest, Prague and Bratislava, with ambitious plans to continue to expand backed by an outstanding team and its preferred partnership with JLL.  For further information, visit

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